Privacy, Security and Data Protection Policy
Purpose of information usage
Any of the information we collect from You may be used in one or several of the following ways: (1) to provide services to you; (2) to process a transaction when your purchase a product or service from our Website; (3) to send periodic emails; (4) to improve our services and deliver You engaging online experience; (5) to contact you; (6) for internal business purposes; (7) for administrative purposes.
In order to analyze site traffic and improve this Website, we track the path our visitors take when navigating the various pages of this Website. This tracking does not reveal anything to us about You personally, but it assists us in improving our Website to make your online experiences the best they can be. This non-personally-identifying information is of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, time-zone and the date and time of each visitor request. Like almost all web sites, www.baselbinc.com makes use of log files. In addition to the list of data outlined above, the information inside the log files includes internet protocol (IP) address, Your internet Service Provider (ISP) and referring/exit pages to analyze trends, administer the site, track users’ movement around the site, and gather demographic information. IP addresses, and other such information can be linked to information that is personally identifiable (i.e. when You comment or contact us via one of our forms and leave your name/email).
If You choose to subscribe to our newsletter, You will automatically receive periodic e-mails from BASEL B INC about our latest sales, events, products or promotions that You might find interesting. Each e-mail You receive from us will offer You the opportunity to cancel or “opt-out” of our e-mail list by following instructions contained in the messages You receive. We may use certain tools to capture data such as when You open our message or click on any links or banners our email contains. Some email messages may also contain tracking pixels or other technologies that collect and provide data to us.
Social media network websites
When You “like” or “follow” us on Facebook, Instagram, Pinterest, Twitter or other social media sites, we may collect your information. This information may include your name, e-mail address, and any comments or content You post relevant to us. We may also collect your information if You sign up for one of our promotions or submit information to us through Facebook, Pinterest, Instagram, Twitter or another social media site. Our Website may also contain links to such websites as Facebook, Twitter or Google+, that are not under our control. These links may include the use of so-called “share links”. A “share link” is a button and/or text link appearing on our Website that launches a sharing mechanism that allows You to post links to, and content from, our Website or application onto other websites. Remember that if You submit information through social media sites, your information is also governed by their privacy policies, and the information You share might be seen by the general public.
Disclosure of information to outside parties
We do not sell, trade, or otherwise transfer to outside parties your personally-identifying information. This does not include our employees, contractors, third parties who assist us in operating our Website, conducting our business or servicing You and affiliated organizations that (1) need to know that information in order to process it on BASEL B INC’s behalf or to provide services available at www.baselbinc.com, and (2) that have agreed to keep this information confidential. We may also disclose your information when required to do so by law, enforce our site policies, or when we believe in good faith that disclosure is reasonably necessary to protect the property, rights or safety of BASEL B INC.
Third party links
We may include links to third party websites or offer third party products or services on our Website. These third party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. We define a “third party site” as a website that we are not directly affiliated with and where we do not control any of the content. We usually provide a link to a third party site when we think our visitors may find the site interesting or informative, but the inclusion of the link on our Website should not be taken as an endorsement of that website. We do our best to research the authenticity and safety of a website before we post a link to it, but since we don’t control the content, we cannot guarantee any part of your experience at that third party site. All links to other sites, affiliated or not, will open in a new window. Even though your visit to a website might begin at BASEL B INC’s Website, You subsequently interact with that website at your own discretion. When You visit an unaffiliated third party site to which we have linked, we are not responsible for any content, webcasting or any other form of transmission received from the site, nor are we responsible if the linked site is not working properly or appropriately. Any dealings that You have with the unaffiliated third party site and their operators (including advertisers), including the delivery of and payment for goods and services, and any other terms, conditions, warranties or representations associated with such dealings are solely between You and the third party. BASEL B INC shall not be held responsible or liable in any way for any part of such dealings.
As we continue to develop our business, we may buy, merge or partner with other companies. If that happens, we may acquire customer information. In such transactions, user information may be among the transferred assets. Similarly, if a portion or all of BASEL B INC’s assets are sold or transferred to a third-party, customer information (including your email address) would likely be one of the transferred business assets.